Hi Readers,
As we move into 2021 I’m seeing a massive uptick in budget-cutting and increased executive pressure. Line items in every budget are being questioned, and every tech that can’t be justified is getting cut. A hot topic right now is Marketing Automation.
Marketing Automation tools are being closely examined, and many marketers are being forced to justify these investments. In this month’s issue of Content Done Right, I’ve put together a few resources to help you justify adding or keeping your marketing automation platform.
Cheers,
Phil Bosley
Your Friendly Neighborhood Marketing Consultant
Gmail Hates You
Their algorithm has gotten very aggressive and you can’t combat this without marketing automation.
| Read the Article |
MA Value Prop: Bullet Point Edition
Sometimes, you just need 5 Bullet points to explain what marketing automation does for you.
| The Benefits of MA |
